I have a super quick story about Harold, Kumar, and something someone did to Advanced Nutrients that was SUPER uncool.
Once upon a time…
The Good Ol’ Boys, who basically OWNED the entire hydroponics industry, ran ads in their magazines saying Advanced Nutrients had the best snake oil in the business.
Because Advanced Nutrients was from Canada, their ads portrayed a cartoon of Dudley Do-Right, the dim-witted Canadian Mountie, holding up a bottle of snake oil. It was INTENDED to make us look like a bunch of incompetent hucksters.
So I retaliated…
… I had t-shirts, posters, and ads made with an image of a bull drinking from a bottle that says Advanced Nutrients and pissing into a bucket that reads General Hydroponics.
I ran the ads in every industry magazine I could.
One of the Good Ol’ Boys approached me at a hydroponics show and said he didn’t appreciate the ad.
I told him if he ever ran one of those snake oil ads again, I’ll come at them so hard they’ll pray for the days of the pissing bull. I was serious. I wasn’t about to pull punches.
Our nutrients were (and are) far superior to their tomato nutrients.
In fact, we were the ONLY fertilizer company that didn’t hide behind tomatoes. The ONLY one that performed scientific research on actual CANNABIS.
And I knew with every cell of my being I could outmarket the living daylights out of these guys.
So no. I would not be pulling any punches.
Here I am with my trainer, BTW, with my pull-no-punches scowl…
Around the time I launched the Pissing Bull ads, I was the technical advisor on the hit Showtime series Weeds.
Look closely in some of the grow rooms on the show and you can spot me as well as Advanced Nutrients products and feed charts.
I schooled the people on the set—including many growers—about cultivating cannabis, and we had a lot of fun talking shop.
I handed out Advanced Nutrients posters and swag. They loved our brand so much they said they’d place the swag in different movies and shows.
The scene below from A Very Harold & Kumar 3D Christmas is one example.
To the right of the door is one of our pissing bull posters.
Watch it here (it’s 11 seconds)…
Talk soon,
BigMike
