The following books have helped me and other entrepreneurs tremendously, and they can do the same for you.

Many of these books are years — even decades — old, but they contain evergreen principles.

Read these books and apply what resonates, and your business will thank you for it.


  •       Think and Grow Rich by Napoleon Hill
  •       Psycho-Cybernetics by Maxwell Maltz
  •       As a Man Thinketh by James Allen


  •       The Ultimate Sales Machine: Turbocharge Your Business with Relentless Focus on 12 Key Strategies by Chet Holmes
  •       Ready, Fire, Aim: Zero to $100 Million in No Time Flat by Michael Masterson.
  •       Work the System: The Simple Mechanics of Making More and Working Less by Sam Carpenter
  •       Delivering Happiness: A Path to Profits, Passion, and Purpose by Tony Hsieh
  •       Good to Great: Why Some Companies Make the Leap… and Others Don’t by James C. Collins
  •       Blue Ocean Strategy by Renée Mauborgne and W. Chan Kim
  •       Purple Cow: Transform Your Business by Being Remarkable by Seth Godin
  •       Failing Forward: Turning Mistakes into Stepping Stones for Success by John C. Maxwell
  •       Thick Face, Black Heart: The Warrior Philosophy for Conquering the Challenges of Business and Life by Chin-Ning Chu
  •       The Goal: A Process of Ongoing Improvement by Eliyahu M. Goldratt
  •       Start With Why: How Great Leaders Inspire Everyone to Take Action by Simon Sinek
  •       How to Get Rich: One of the World’s Greatest Entrepreneurs Shares His Secrets by Felix Dennis
  •       How to Win Friends and Influence People by Dale Carnegie
  •       All of Dan Kennedy’s No B.S. series of books


  •       Influence: The Psychology of Persuasion by Robert B. Cialdini
  •       Tested Advertising Methods by John Caples
  •       How to Write a Good Advertisement: A Short Course in Copywriting by Victor O. Schwab
  •       The Ultimate Marketing Plan: Target Your Audience! Get Out Your Message! Build Your Brand! by Dan Kennedy
  •       The Ultimate Sales Letter: Attract New Customers. Boost Your Sales. by Dan Kennedy
  •       No B.S. Direct Marketing: The Ultimate No Holds Barred Kick Butt Take No Prisoners Direct Marketing for Non-Direct Marketing Businesses by Dan Kennedy
  •       Getting Everything You Can Out of All You’ve Got: 21 Ways You Can Out-Think, Out-Perform, and Out-Earn the Competition by Jay Abraham
  •       The 22 Immutable Laws of Marketing by Al Ries and Jack Trout

Enjoy (: